Fast food chains are a popular destination for families in the US. The kiddie menu offers parents a peace of mind that a child will eat her meal. Unfortunately, just like the adult food, the children’s options are full of … Continue reading
McDonald’s McWraps. A Nutritious Choice?
Did you know that McDonald’s has been overtaken by Subway in number of locations in the US? Riding the wave of nutrition awareness has done good for the latter, a purveyor of foot long subs. Now Ronald McDonald wants in … Continue reading
NYC Relentless in Obesity War. This Time: Portion Sizes
We visited New York this week and were happy to see that at least one local government in this country is willing to face up to the big money that is junk food. The latest subway ad campaign is calling … Continue reading
Subway’s Dubious Nutrition Claims
Think of a healthy fast food chain. Which one comes to mind? If you chose Subway, you’re not alone. According to a recent survey by market research firm Decision Analyst, Subway is the fast food franchise consumers trust the most … Continue reading
Fast Food Chain Visits Grow over 60% in 2008 vs 2007
Image by kalebdf via Flickr Experian Simmons is a market research firm that publishes a free monthly e-newsletter, Consumer Insights to help keep clients current with the latest consumer behavior and market trends. This month they wrote about trends in … Continue reading