A Lesson in Marketing: Special K “Real Butter Taste!” Popcorn Chips

A Lesson in Marketing: Special K “Real Butter Taste!” Popcorn Chips

Special K, the brand identified most with cereal for women on a diet, has long ago expanded into additional realms of processed food. We recently noticed a popcorn chip product from Special K right by the checkout counter. The “Real … Continue reading

Posted in Nutrition Label Analysis | 2 Replies
Special K Protein Cereal – Will it Really Satisfy Your Hunger Longer?

Special K Protein Cereal – Will it Really Satisfy Your Hunger Longer?

The American public has been convinced that of the 3 macro nutrients needed to sustain our bodies – fats, carbohydrates, and proteins – we should focus more on protein. Fats make us fat, and carbs, well, they make us fat … Continue reading

Posted in Nutrition Label Analysis | 11 Replies
Review: Special K Protein Meal Bars

Review: Special K Protein Meal Bars

  New here?  Get Fooducated with our iPhone or Android App! Or try Fooducate on the Web! At a recent layover between flights, we had the munchies. This Special K Protein Meal Bar caught our eye near the checkout counter of an airport book shop. … Continue reading

Posted in Nutrition Label Analysis | 11 Replies
The NEW Special K Cereal Bars [Nutrition Impostors]

The NEW Special K Cereal Bars [Nutrition Impostors]

A few days ago, Kellogg’s announced it was adding more fiber to its Special K cereal bars, and introducing 2 new flavors. This was an interesting opportunity to examine the bars, fooducate style. What you need to know: We’re sorry … Continue reading

Posted in Nutrition Label Analysis | 8 Replies
A Case For Reading Food Labels

A Case For Reading Food Labels

This is a guest blog post by Andrea Simon. I’m a compulsive food label reader. I’m that girl you see standing in the aisle at Trader Joe’s with a jar of applesauce in each hand, analyzing one’s nutrition facts against … Continue reading

Posted in Nutrition Label Analysis | 46 Replies
The Truth About Special K & Dieting

The Truth About Special K & Dieting

This is a guest blog post by Annabel Adams. Hey guys! I was watching TV and enjoying my dinner when a silly Special K commercial came on. You know, the one where a woman is lugging her Christmas tree outside … Continue reading

Posted in Nutrition Label Analysis | 11 Replies
Special-K Multigrain Oats & Honey: Promises vs Reality

Special-K Multigrain Oats & Honey: Promises vs Reality

Special-K has long been identified as the go to cereal for dieters. In a continuous quest to grow and expand, the brand is introducing a new flavor “Multigrain Oats & Honey”: After one taste of new Special K® Multigrain Oats & … Continue reading

Posted in Nutrition Label Analysis | 4 Replies
Nothing Special About Added Fiber in Special K Cereals

Nothing Special About Added Fiber in Special K Cereals

Kellogg’s Special K line of cereals has quietly been upgraded nutritionally. Sort of. The company has added 1 gram of fiber to the Special K’s, excluding the original flavor. One gram doesn’t sound like a lot, but it’s 50% more … Continue reading

Posted in Nutrition Label Analysis | 3 Replies