Do it Pistachio Style

Do it Pistachio Style

On the advertising front, Superbowls are a known nutrition atrocities. We’ve written in the past about our longing for a kale commercial during the big game. Yesterday we came as close as could be to a healthy food getting 30 … Continue reading

Posted in Nutrition Label Analysis | 6 Replies
POM (Not So) Wonderful Gets Slapped Again by FTC

POM (Not So) Wonderful Gets Slapped Again by FTC

Last week, the Federal Trade Commission (FTC) upheld an Administrative Law Judge’s decision from May 2012, that the marketers of POM Wonderful Pomegranate Juice and  supplements used deceptive advertising to market their products: The company did not have adequate support … Continue reading

Posted in Nutrition Label Analysis | 12 Replies
FTC Accuses POM of False Advertsing

FTC Accuses POM of False Advertsing

The Federal Trade Commission announced yesterday that it has filed a complaint against POM Wonderful for deceptive advertising. From the FTC: As part of its ongoing efforts to uncover over-hyped health claims in food advertising, the Federal Trade Commission has … Continue reading

Posted in In The News | 10 Replies
Ridiculous Pomegranate Juice Wars

Ridiculous Pomegranate Juice Wars

POM, the beverage company that turned an old pomegranate orchard into a money machine with POM Wonderful juices, is taking the Coca Cola Company, parent of Minute Maid, to court. The reason: false advertising. According to POM, Minute Maid’s pomegranate … Continue reading

Posted in In The News | 8 Replies