Times Square Besieged by Pop-Tart Sushi

Times Square Besieged by Pop-Tart Sushi

In a bold and expensive branding move, Kellogg’s has leased 3000 square feet of  prime real estate in New York’s Times Square to set up a Pop Tarts store.  From the company press release: Customers will be able to eat … Continue reading

Posted in Nutrition Label Analysis | 12 Replies
Whole Foods Market Adopts “ANDI” Nutrition Rating System

Whole Foods Market Adopts “ANDI” Nutrition Rating System

Just when we thought we had covered all the nutrition rating systems out there, here’s a new system being implemented at Whole Foods Market stores nationwide. ANDI, short for Aggregate Nutrient Density Index, is the brainchild of author, MD, and … Continue reading

Posted in Nutrition Label Analysis | 64 Replies
Does the World Need Pop-Tarts? [Inside the Label]

Does the World Need Pop-Tarts? [Inside the Label]

For over 40 years, Pop-Tarts have been a part of American breakfast tradition. A thin pastry surrounding a sweetened jelly, wrapped in space age foil to preserve freshness. No need to refrigerate. Ready to eat or quickly heated in a … Continue reading

Posted in Nutrition Label Analysis | 11 Replies
Glacéau Vitamin Water 10 [Inside the Label]

Glacéau Vitamin Water 10 [Inside the Label]

Earlier this year, Glacéau, a subsidiary of Coca Cola, introduced yet another vitamin water, dubbed Vitamin Water 10, due to its low caloric content of [fill in the blank] calories per serving. The “center for responsible hydration”, as Glacéau like … Continue reading

Posted in Nutrition Label Analysis | 4 Replies
Inside the Label: Sara Lee Soft and Smooth Whole Grain White Bread

Inside the Label: Sara Lee Soft and Smooth Whole Grain White Bread

Sara Lee is the number one fresh bread manufacturer in the US, so there’s a good chance you’ll find some of their loaves in your local supermarket. We wanted to take a look at a product that caught our eye … Continue reading

Posted in Nutrition Label Analysis | 4 Replies
Inside the Label: Oscar Meyer’s Lunchables Turkey & Cheddar Cracker Stackers

Inside the Label: Oscar Meyer’s Lunchables Turkey & Cheddar Cracker Stackers

It’s not the most important meal of the day. And it’s not the heartiest either. Lunch, the get-it-on-the-run or have-it-at-the-computer meal doesn’t get enough respect. And how could it, when products like Oscar Meyer’s Lunchable’s take its name in vain. … Continue reading

Posted in Nutrition Label Analysis | 2 Replies
FDA to Coca Cola: You’ve been Warned!

FDA to Coca Cola: You’ve been Warned!

The FDA issued a warning letter to the Coca-Cola Company regarding the labeling of Diet Coke Plus: the product makes a nutrient content claim but does not meet the criteria to make the claim. The product’s labeling describes the drink … Continue reading

Posted in In The News | 1 Reply