Yoplait is the latest yogurt maker to join the baby yogurt extravaganza. They are packaged in little cartons, they’re cute and they are “just for baby.” Because babies can’t eat regular yogurt, right? (Myth debunked: they can). Let’s find out … Continue reading
10 Easy Tips to Get You Drinking More Water
Drink More water! 1. Temperature: Find out which water temperature you like the most, and make sure you always have some on hand. If you like water ice cold, find a container where you can keep it iced all day. … Continue reading
Only 10% of Americans Get Enough Fiber. Will A New Fiber One Cereal Help?
You’d think that with the cereal category being so saturated, manufacturers would focus their energy elsewhere. But no, new products are coming out all the time. We recently got an email alerting us to a new cereal in the Fiber … Continue reading
This Summer, Lipton Sells Natural
Lipton recently announced its plan for the summer: 100% Natural LIPTONĀ® Green Tea with Flavors: As the Natural Food & Beverage category grows and consumers believe that “natural” is a key indicator for health and wellness,iced tea drinkers will find … Continue reading
Will the Skinny Pepsi make YOU Skinny?
Pepsi, and especially diet Pepsi, want to associate themselves with beautiful, glamorous andĀ skinny people. In a clever product makeover, they are doing to their cans what photoshop does to models to make them look taller and skinnier. The new … Continue reading
FiberOne Yoplait – Zero Guilt? Not So Sure…
Fiber is an important nutrient. Good sources of fiber are fruits, vegetables, and whole grains. We need 25 grams a day, but most of us fall short on this number because we don’t eat enough of the above. That’s why … Continue reading
“Naturally Flavored” Crystal Light Drink Mix. Indeed?
We’ve lamented the fuzzy definition of the word “natural” when it comes to food labeling. Let’s take a look at a “naturally flavored” drink mix to emphasize the absurdity. With “90% fewer calories than leading beverages”, Crystal Light sounds like … Continue reading
Egg Beaters and Cholesterol Confusion
One of the problems with nutrition science is that it changes every once in a while when new research come in, but it takes the public a long time to readjust its mindset. The result is mass confusion regarding what’s … Continue reading
SoBe lifewater 0 Calories
Fooducate reader Tammy asks “Will you guys do research on SoBe Lifewater 0 calories drink”? Happy to oblige. SoBe is a young brand which started selling iced teas in the Northeast in the late 1990′s. In 2000, it was acquired … Continue reading
Where’s the Coconut in Coconut M&M’s?
Mars, the parent company of M&M’s, is constantly innovating with this winning brand. From a business perspective, you’ve got to hand it to them, they’re keeping a 70 year old brand young, bold, and alive. This strategy includes new flavors … Continue reading







