Tony the Tiger is one those childhood icons, alongside Ronald McDonald and Big Bird. But as we all know, Frosted Flakes is a sugar-fest disguised as breakfast cereal. Kellogg’s has now introduced a new version of the cereal, “with Fiber, … Continue reading
Gluten Free Rice Krispies [Inside the Label]
Kellogg’s just announced a new addition to its line of Rice Krispies cereals. While in the past we’ve been critical of some of the products and their marketing tactics, this one looks really good, even for gluten eaters: Rice Krispies® … Continue reading
FDA to Re-examine Risks of Artificial Food Dyes
The FDA is convening an advisory panel later this week for a two day “colorthon” to discuss mounting evidence that artificial food dyes are causing hyperactivity in kids. This is huge folks. What you need to know: The FDA long … Continue reading
The NEW Special K Cereal Bars [Nutrition Impostors]
A few days ago, Kellogg’s announced it was adding more fiber to its Special K cereal bars, and introducing 2 new flavors. This was an interesting opportunity to examine the bars, fooducate style. What you need to know: We’re sorry … Continue reading
The Truth About Special K & Dieting
This is a guest blog post by Annabel Adams. Hey guys! I was watching TV and enjoying my dinner when a silly Special K commercial came on. You know, the one where a woman is lugging her Christmas tree outside … Continue reading
Who’s Your Daddy? Guess 8 Surprising Ownerships in the Food Industry
Can you guess which megacorp on the right owns each of the young brands on the left? Solution after the jump. Get Fooducated Download APP Subscribe Follow
8 of 10 Healthy Kids’ Food – Aren’t
Are you surprised? You shouldn’t be. Oakland, CA based Prevention Institute recently published a study entitled Claiming Health: Front-of-Package Labeling of Children’s Food with some interesting findings. The consumer protection group reviewed dozens of products that are marketed as healthy … Continue reading
Special-K Multigrain Oats & Honey: Promises vs Reality
Special-K has long been identified as the go to cereal for dieters. In a continuous quest to grow and expand, the brand is introducing a new flavor “Multigrain Oats & Honey”: After one taste of new Special K® Multigrain Oats & … Continue reading
Nutri-Grain, Fake Color, and Why Do American Kids Deserve Less than Europeans?
Take a look at the two packages for Kellogg’s Nutri-Grain cereal bars. One is made here for us. The other is made in the UK for Europeans. Both use food coloring to achieve a more “strawberry-ish” color. In the UK, … Continue reading
Oh No! More Industry Sponsored Nutrition Labels
Earlier this week, the two largest food and beverage trade organizations announced a new industry initiative for Front-of-Package (FOP) nutrition labeling of groceries. The Food Marketing Institute (FMI) and Grocery Manufacturers Association (GMA) issued a joint press release: America’s leading … Continue reading


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