Scientists at Yale’s Rudd Center for Food Policy and Obesity conducted an interesting study with cereals: Through an online survey, researchers asked parents with children between the ages of 2 and 11 to view images of actual box fronts of … Continue reading
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This week we are excited to try out a new way of presenting helpful nutrition information with a tool called Prezi! Prezi takes boring slideshows to a whole new level and you will see the cool ways we used it … Continue reading
Yesterday the Federal Trade Commission (FTC) announced it had reached an agreement with Nestlé regarding the latter’s BOOST Kids Essentials Drink, whereby the company will stop making ludicrous health claims and the FTC will discontinue investigations or impose a fine. … Continue reading
The Federal Trade Commission normally doesn’t get involved in misleading health claims for foods, it’s the FDA’s jurisdiction. But something in Kellogg’s behavior over the past 2 years must have really annoyed somebody at the FTC. At first it was … Continue reading
Remember the absurd immunity claims on Kellogg’s cereals last year? The company added some vitamins and minerals to its sugary kids cereals and plastered a huge “Immunity” logo on the front of Cocoa Krispies and three other products. A public … Continue reading
The FDA has been more assertive this year with regards to health claims on food products. Here’s an example – the heavyweight bout with cereal giant General Mills: Round 1: In May, the FDA asked General Mills to explain why … Continue reading
Health claims on processed food packages are usually nothing more than marketing messages. So when Kellogg’s plasters the word “IMMUNITY” in quadruple font on the front of its Rice Krispies breakfast cereal, we just have to take a peek (thanks … Continue reading