Twinkies Are Back. Smaller. Stabler. Less Unhealthier?

Twinkies Are Back. Smaller. Stabler. Less Unhealthier?

Twinkies, the iconic American junk food are back. For those of you who did not notice their absence from supermarket shelves, here’s a quick update. Early in 2012, Hostess, the manufacturer filed for bankruptcy citing increased labor costs and an … Continue reading

Posted in Nutrition Label Analysis | 20 Replies
Twinkies are Going Bankrupt

Twinkies are Going Bankrupt

The Wall Street Journal is reporting that Hostess Brands, maker of Twinkies and other baked goods, is about to go bankrupt. This is a company that shipped 36 million Twinkies last year and had sales in excess of 2 Billion … Continue reading

Posted in In The News | 30 Replies
Wonder Launches SmartWheat Bread. Does it Deliver on its Promise?

Wonder Launches SmartWheat Bread. Does it Deliver on its Promise?

Earlier this week, Hostess, the parent company of Wonder Bread, announced a new line of soft bread with 100% whole wheat: SmartWheat is a new, soft 100% whole wheat bread with 22 grams of whole grain, the calcium of 8 … Continue reading

Posted in Nutrition Label Analysis | 12 Replies
Wonder Bread – Deceitful [Inside the Label]

Wonder Bread – Deceitful [Inside the Label]

Wonder bread is trying desperately to reclaim its historic position as a leading bread brand. The company that invented sliced bread, literally, is struggling to find its place as a healthy alternative to … healthier whole grain alternatives. In a … Continue reading

Posted in Nutrition Label Analysis | 11 Replies