We wish the headline was improved ingredients for fruit roll ups, but unfortunately that is not the case. The good news is that that the front of pack of will be changing to be less deceptive.You see, Strawberry Fruit Roll-ups … Continue reading
Europe Rejoice? Cereal Manufacturers Pledge to Make Cereal Healthier
Cereal may be the all American breakfast, but over the years we have managed to export our “tradition” to the rest of the world. Cereal Partners Worldwide (CPW), a partnership between General Mills and Nestle, sells into 140 different countries today! … Continue reading
Only 10% of Americans Get Enough Fiber. Will A New Fiber One Cereal Help?
You’d think that with the cereal category being so saturated, manufacturers would focus their energy elsewhere. But no, new products are coming out all the time. We recently got an email alerting us to a new cereal in the Fiber … Continue reading
Kids’ Cereal: Slight Improvement. Long Road Still Ahead
The Yale Rudd Center for Food Policy and Obesity recently released its 2012 report entitled Cereal F.A.C.T.S. Three years after their original report on the state of advertising to children, researchers report “Limited progress in the nutrition quality and marketing … Continue reading
Who’s Your Daddy? Guess 8 Surprising Ownerships in the Food Industry
Can you guess which megacorp on the right owns each of the young brands on the left? Solution after the jump. Get Fooducated Download APP Subscribe Follow
FiberOne Yoplait – Zero Guilt? Not So Sure…
Fiber is an important nutrient. Good sources of fiber are fruits, vegetables, and whole grains. We need 25 grams a day, but most of us fall short on this number because we don’t eat enough of the above. That’s why … Continue reading
Yoplait Reformulates. Giving Away 1 Million Cups
Big marketing move for General Mill’s Yoplait brand this week. The yogurt giant has reformulated its “Original” line of products by fortifying them with calcium and vitamin D. Calcium has moved up from 20% of the daily value to 50%, … Continue reading
Kix Kids’ Cereal – Optimal Mix of Taste and Nutrition?
Kix is a kid’s cereal that’s been around for over 70 years. It recently went through what marketing professionals call a “brand refresh”. See the new package image above. The package promises “Kid Tested, Mother Approved”. So we had two … Continue reading
Bisquick – A Shortcut Loaded with Trans-Fat
We got the following question from Lanette: I do much of our cooking from scratch and am trying to eliminate processed foods. I have found several ‘recipes’ for make-your-own-baking-mix but they all call for shortening. I don’t know which is … Continue reading
Is that TRANS-FAT in Your Fruit?
A New York woman is suing General Mills for misleading and false advertising. The products in question are Fruit Roll-Ups, which are sold through General Mills’ Betty Crocker subsidiary. The complaint – while the products are marketed as healthy, they … Continue reading