POM (Not So) Wonderful Gets Slapped Again by FTC

POM (Not So) Wonderful Gets Slapped Again by FTC

Last week, the Federal Trade Commission (FTC) upheld an Administrative Law Judge’s decision from May 2012, that the marketers of POM Wonderful Pomegranate Juice and  supplements used deceptive advertising to market their products: The company did not have adequate support … Continue reading

Posted in Nutrition Label Analysis | 10 Replies
Judge to POM: Your Juice Can’t Cure Cancer, Stop Saying So

Judge to POM: Your Juice Can’t Cure Cancer, Stop Saying So

POM Wonderful, maker of pomegranate juices and products, has been ordered by a federal judge to stop its misleading marketing campaigns. POM’s health messages lead consumers to believe that pomegranate juice can treat, prevent or reduce the risk of heart disease, … Continue reading

Posted in In The News | 16 Replies
The System is Broken: How DC is Mishandling Obesity

The System is Broken: How DC is Mishandling Obesity

The Center for Disease Control & Prevention (CDC) projects a thirty percent increase in obesity rates by 2030 to 41% of the US population. The toll on our economy – a whopping half a trillion dollars over the next 2 … Continue reading

Posted in Food Thoughts | 16 Replies
Congress Loves Money, Not Kids

Congress Loves Money, Not Kids

If you had a doubt as to the true alignment of your representatives when it comes to childhood obesity, last week Congress showed that all you need to do is follow the money trail. Lobbies representing the biggest food advertisers … Continue reading

Posted in In The News | 15 Replies
Junk Food Industry Lobbies Use Scare Tactics to Keep Selling, um, Junk to Kids

Junk Food Industry Lobbies Use Scare Tactics to Keep Selling, um, Junk to Kids

We’ve talked about marketing to children in the past, especially how their young impressionable minds are manipulated by junk food and fast food commercials. 4 government agencies have created a set of VOLUNTARY guidelines for the industry, which they hope … Continue reading

Posted in In The News | 18 Replies
New FTC Proposals, the End of Marketing Junk Food to Kids?

New FTC Proposals, the End of Marketing Junk Food to Kids?

Consider these 3 frightening facts: The food industry spends close to $2 Billion a year advertising foods to kids Cookies and cakes, pizza, and soft drinks are the top sources of calories in the diets of children 2 through 18. … Continue reading

Posted in In The News | 12 Replies
FTC to Dannon: Cut the BS Health Claims

FTC to Dannon: Cut the BS Health Claims

Our second yogurt post this week, with good news for consumers. Dannon, which has been aggressively marketing its Activia line of yogurts, will stop making unsubstantiated health claims effective immediately. This, according to a $21M settlement with the FTC: The … Continue reading

Posted in In The News | 5 Replies
Five Food Industry Tactics to Downplay Contribution to the Obesity Epidemic

Five Food Industry Tactics to Downplay Contribution to the Obesity Epidemic

To avoid public criticism and forestall government intervention, the food and beverage industry hopes that self-regulation is sufficient and also seeks to establish public-private partnerships. This reaction is common in industries under threat and can take helpful or harmful forms… … Continue reading

Posted in Food Thoughts | 5 Replies
FTC Accuses POM of False Advertsing

FTC Accuses POM of False Advertsing

The Federal Trade Commission announced yesterday that it has filed a complaint against POM Wonderful for deceptive advertising. From the FTC: As part of its ongoing efforts to uncover over-hyped health claims in food advertising, the Federal Trade Commission has … Continue reading

Posted in In The News | 10 Replies
FTC Gently Slaps Nestlé over “Immunity” Drink

FTC Gently Slaps Nestlé over “Immunity” Drink

Yesterday the Federal Trade Commission (FTC) announced it had reached an agreement with Nestlé regarding the latter’s BOOST Kids Essentials Drink, whereby the company will stop making ludicrous health claims and the FTC will discontinue investigations or impose a fine. … Continue reading

Posted in In The News | 1 Reply