Buddy Fruits: The Case of the Missing Fruit

Buddy Fruits: The Case of the Missing Fruit

This is a guest blog post by Dr. Dina R. Rose From the files of It Is Sold as Fruit, But It Will Teach Your Kids to Crave Candy… I came across these in the grocery store, and I couldn’t stop myself … Continue reading

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Why Do Fruit Snacks Use Artificial Colors?

Why Do Fruit Snacks Use Artificial Colors?

Another week, another fruit snack exposed. Last week we talked about fruit leathers. Today, Welch’s. Looking at the front of the package, you have to admire the marketing effort that went into its construction: Brand name is the most prominent, … Continue reading

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Inside the Label: Matt’s Munchies Fruit Leathers

Inside the Label: Matt’s Munchies Fruit Leathers

We recently covered freeze dried fruit snacks, and today we’ll take a look at leather snacks. Chef Roberts, operating in the New York metropolitan area, has recently launched a line of fruit leather. From the Chef’s marketing department: Matt’s Munchies … Continue reading

Posted in Nutrition Label Analysis | 5 Replies