You’d think that with the cereal category being so saturated, manufacturers would focus their energy elsewhere. But no, new products are coming out all the time. We recently got an email alerting us to a new cereal in the Fiber … Continue reading
FiberOne Yoplait – Zero Guilt? Not So Sure…
Fiber is an important nutrient. Good sources of fiber are fruits, vegetables, and whole grains. We need 25 grams a day, but most of us fall short on this number because we don’t eat enough of the above. That’s why … Continue reading
OMG! Why are there Over 70 Ingredients in Kellogg’s Fiber Plus Antioxidants Cereal?
Kellogg’s is copying a page from General Mills’ Fiber One playbook, and is offering a fiber rich cereal line for our healthy dining pleasure. And they’ve one-upped their competitor by adding those magical purchase-inducing antioxidants into the mix. Hoping to … Continue reading