Times Square Besieged by Pop-Tart Sushi

Times Square Besieged by Pop-Tart Sushi

In a bold and expensive branding move, Kellogg’s has leased 3000 square feet of  prime real estate in New York’s Times Square to set up a Pop Tarts store.  From the company press release: Customers will be able to eat … Continue reading

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Does the World Need Pop-Tarts? [Inside the Label]

Does the World Need Pop-Tarts? [Inside the Label]

For over 40 years, Pop-Tarts have been a part of American breakfast tradition. A thin pastry surrounding a sweetened jelly, wrapped in space age foil to preserve freshness. No need to refrigerate. Ready to eat or quickly heated in a … Continue reading

Posted in Nutrition Label Analysis | 11 Replies
Toxic Rainbow? Maryland to Ban Artificial Food Colorings

Toxic Rainbow? Maryland to Ban Artificial Food Colorings

Image via Wikipedia In a brave move, state legislators in Maryland have started a process to ban and/or label several artificial food colorings linked with ADHD and hyperactivity in children: Two bills are scheduled to be considered at hearings in … Continue reading

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