Food Marketing Psychology – Duping You to Eat More

Food Marketing Psychology – Duping You to Eat More

Question: How do you get people to order the larger (and more profitable) food portion even though they know they need to cut down? Answer: soothe their worries by labeling a “large” portion as “small” or “medium” Don’t think you’d … Continue reading

Posted in Nutrition Label Analysis | 2 Replies
Which of These Two Candy Bars is Healthier?

Which of These Two Candy Bars is Healthier?

Take a look at the candy bars above. They are identical except for one small detail in their packaging. The front of pack calorie label is red on one wrapper, green on the other. Obviously there is no difference. But … Continue reading

Posted in Nutrition Label Analysis | 9 Replies
Will Fruit Stickers Increase Kids’ Consumption?

Will Fruit Stickers Increase Kids’ Consumption?

Americans are not consuming enough fresh fruit and vegetables. Especially kids. A potential method of motivating them to eat more is to make apples and bananas just as cool as Cheetos and Skittles. For very young children, this often means … Continue reading

Posted in Kids Nutrition | 10 Replies