Only 10% of Americans Get Enough Fiber. Will A New Fiber One Cereal Help?

Only 10% of Americans Get Enough Fiber. Will A New Fiber One Cereal Help?

You’d think that with the cereal category being so saturated, manufacturers would focus their energy elsewhere. But no, new products are coming out all the time. We recently got an email alerting us to a new cereal in the Fiber … Continue reading

Posted in Nutrition Label Analysis | 4 Replies
Times Square Besieged by Pop-Tart Sushi

Times Square Besieged by Pop-Tart Sushi

In a bold and expensive branding move, Kellogg’s has leased 3000 square feet of  prime real estate in New York’s Times Square to set up a Pop Tarts store.  From the company press release: Customers will be able to eat … Continue reading

Posted in Nutrition Label Analysis | 12 Replies
Yoplait Delights Parfait – Trick or Treat? [Inside the Label]

Yoplait Delights Parfait – Trick or Treat? [Inside the Label]

Fooducate reader Terri G asks: “Yoplait just came out with a new yummy treat. Yoplait Parfait. It’s really good. What can you tell me about it? Is it very bad, okay, good?” Yes, Yoplait has  introduced a new product line … Continue reading

Posted in Nutrition Label Analysis | 14 Replies
Does the World Need Pop-Tarts? [Inside the Label]

Does the World Need Pop-Tarts? [Inside the Label]

For over 40 years, Pop-Tarts have been a part of American breakfast tradition. A thin pastry surrounding a sweetened jelly, wrapped in space age foil to preserve freshness. No need to refrigerate. Ready to eat or quickly heated in a … Continue reading

Posted in Nutrition Label Analysis | 11 Replies