Blue Pill, Red Pill: What’s in a Tic Tac Mint?

Blue Pill, Red Pill: What’s in a Tic Tac Mint?

Raise your hand if you have mints in your purse or backpack. Chances are that if you do, they are tic tacs. The iconic brand has been around for ages, but do you know what it is really made of? … Continue reading

Posted in Nutrition Label Analysis | 5 Replies
Fighting Obesity: Hollywood isn’t Helping

Fighting Obesity: Hollywood isn’t Helping

The obesity epidemic has been the subject of our last few posts. On Friday we almost wept reading disheartening stats on obesity growth across the 50 states. Over the weekend we looked at the raging epidemic from a food industry … Continue reading

Posted in Nutrition Label Analysis | 6 Replies
Kraft Foods Wants to Grow, But is THIS the Right Way?

Kraft Foods Wants to Grow, But is THIS the Right Way?

  Kraft, one of the largest food companies in the world, is publicly traded on the New York Stock Exchange. It is worth over $55 Billion. Every year we get to glimpse into the company’s financials, and to hear about … Continue reading

Posted in Nutrition Label Analysis | 14 Replies
M & M’s Deconstructed

M & M’s Deconstructed

If you’ve visited New York’s Times Square lately, you may have encountered M&M’s World. It’s a three floor temple celebrating all things small, round, chocolaty, and brightly colored. The brand, owned by Mars, has been around since the early 1940′s … Continue reading

Posted in Nutrition Label Analysis | 19 Replies
The Anatomy of a Dorito

The Anatomy of a Dorito

Munching on savory snacks with the “Os” suffix (Tostitos, Doritos, Cheetos) goes hand in hand with playoff Sundays and the Superbowl. Would you like to know what you’re putting in your body each time you reach for a Doritos Cool … Continue reading

Posted in Nutrition Label Analysis | 26 Replies
Times Square Besieged by Pop-Tart Sushi

Times Square Besieged by Pop-Tart Sushi

In a bold and expensive branding move, Kellogg’s has leased 3000 square feet of  prime real estate in New York’s Times Square to set up a Pop Tarts store.  From the company press release: Customers will be able to eat … Continue reading

Posted in Nutrition Label Analysis | 12 Replies
Artificial Colors in Food – A Poison Rainbow?

Artificial Colors in Food – A Poison Rainbow?

Those bright and friendly colors that bring joy to your child as she slurps down a drinkable yogurt or mixes Froot Loops with some milk are actually dangerous poisons. Or at least have the potential to wreak various forms of … Continue reading

Posted in Food Safety | 33 Replies
Why Does Ovaltine Have Artifical Yellow, Red & Blue Colorings? [Inside the Label]

Why Does Ovaltine Have Artifical Yellow, Red & Blue Colorings? [Inside the Label]

We’ve been blogging recently about chocolate milk.  One of our readers commented with a question about Ovaltine as an option to sweeten milk . Ovaltine is a milk flavoring invented in Switzerland more than a hundred years ago. The original … Continue reading

Posted in Nutrition Label Analysis | 11 Replies
Chocolate Milk Advice – Syrup, Powder, or Ready-to-Drink? [Inside the Label]

Chocolate Milk Advice – Syrup, Powder, or Ready-to-Drink? [Inside the Label]

We recently wrote about chocolate milk with too much sugar being served in school lunches. We also covered a chocolate drink that’s better left on the shelf. But as parents, we can’t ignore the fact that kids LOVE sweetened milk. … Continue reading

Posted in Nutrition Label Analysis | 20 Replies
Skittles – Taste the Rainbow of Chemicals [Inside the Label]

Skittles – Taste the Rainbow of Chemicals [Inside the Label]

Skittles are a popular candy manufactured by Mars, Inc. Originally from the UK, the brand was brought here in the late seventies, and has nevcr looked back. The “taste the rainbow” theme has been used extensively in the brand’s marketing … Continue reading

Posted in Nutrition Label Analysis | 19 Replies