We are not fans of diet drinks. There are many reasons to abstain from them, and a recent study just added another: type 2 diabetes. In a European study of 66,000 women middle age and up, over 14 years, a … Continue reading
The Curious Timing of Ben & Jerry’s No GMO Announcement
Ben & Jerry’s, maker of quirky ice cream flavors and well known for it eco-friendly messages recently announced it will be switching to non GMO ingredients for its product lineup by the end of the year. Sweet! But when you … Continue reading
Whole Grains = Whole Lot of Confusion
Quick. What’s a whole grain? What’s a whole grain food? How do you tell if a product in the supermarket is a a good source of whole grains. If you don’t have a good answer, you’re not alone. There is … Continue reading
USDA Considering Adding Greek Yogurt to School Lunches
Greek yogurt has more than twice the protein of regular yogurt. That’s because it is strained, a process that removes water from the yogurt. A serving of Greek has 18 grams of protein vs. just 8 for regular yogurt. New … Continue reading
Gatorade to Remove Controversial Ingredient. Still Overmarketed, Unnecessary
A first small step in a good direction? Gatorade is planning to remove a controversial ingredient, Brominated Vegetable Oil, from its beverages this year. Parent company PepsiCo says the change was in the works for the last year. But it … Continue reading
Mio Fit Water Enhancer: From Terrible to Worse
2 years ago, Kraft launched a new product into the market called Mio Water Enhancer. The result of an intra-company brainstorming session, this water flavoring was Krafts’ biggest product launch in a decade. We quickly called bullshit on this product, … Continue reading
America’s Protein Addiction
According to Mintel, a marketing research firm, introductions of food and beverages with a high-protein claim are 3 times higher in the U.S. than anywhere else in the world. Snacks are a big part of the trend. According to Mintel … Continue reading
UK Weight Loss Advertising Guidelines: No More BS
The Brits have an obesity problem, just like we do. And they have their fair share of weight loss products and services, just like we do. They also have someone responsible overseeing the ads for these types of services. Just … Continue reading
New “SKAM” Product Soon? Hormel (Spam) buys Skippy (Peanut Butter)
Hormel, a Minnesota based food manufacturer that is best known for its SPAM product is buying the Skippy Brand peanut butter from Unilever for $700 Million. Skippy is the #2 peanut butter brand in America after Jif. Unilever ( a Dutch … Continue reading
The Nutrition Lessons We Can All Learn from Dr. Oz & The Biggest Loser
The new year is upon us, and weight loss is something most people have on their mind. How timely to read a Slate article on one of America’s most beloved and popular adviser on the matter – Dr. Mehmet Oz. It’s quite a … Continue reading









