Campbell’s Surprises with New Lineup of Organic Soups

Campbell’s Surprises with New Lineup of Organic Soups

Identifying the growing organic food trend, Campbell’s soup company is introducing a line of organic soups to its stable of products. According to the company, they have  “combined high-quality ingredients with the delicious flavor people expect from our products to … Continue reading

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The Top 3 Front-of-Package Claims

The Top 3 Front-of-Package Claims

This is a guest blog post by Richard Perlmutter, MS One of the best ways to judge consumer concerns about packaged foods is to look at the claims on the packaging. Manufacturers use these claims to offer reassurance that products … Continue reading

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The Truth About Applesauce

The Truth About Applesauce

Deemed a healthy snack, applesauce is a favorite comfort food of toddlers, kids and adults alike. But is it really a nutritious addition to your day? Let’s take a look at one of the most popular brands – Mott’s Original … Continue reading

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Raisin Bran, Now with Cranberries, Makes a Shady Health Claim

Raisin Bran, Now with Cranberries, Makes a Shady Health Claim

Raisin Bran cereal has been around for decades. Like many cereal manufacturers, its parent company, Kellogg’s, is seeing a decline in sales as consumer preferences shift. Hence, an attempt to lure us with exciting flavors and improved nutrition profiles. Enter Raisin … Continue reading

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Fiber One Now Makes Protein Bars. Should You Eat Them?

Fiber One Now Makes Protein Bars. Should You Eat Them?

Most Americans are woefully low in their daily fiber intake. Instead of getting it from real foods such as vegetables, fruits, and whole grains, many turn to the supermarket snack aisles for help. Fiber One is a brand of foods and … Continue reading

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Superbowl Special: We Were Shocked To Learn What’s In This Guacamole

Superbowl Special: We Were Shocked To Learn What’s In This Guacamole

The Superbowl is here, a festival of glitzy commercials, snacks galore, and according to some rumors, a football game. Guacamole has become part of the tradition, as a healthy dip for your tortilla chips. 50 million pounds of avocado will … Continue reading

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Special K Has a Special Trick for Healthwashing its Heavenly Caramel Brownies

Special K Has a Special Trick for Healthwashing its Heavenly Caramel Brownies

Special K is Kellogg’s brand long associated with dieting women. The brand is trying to expand beyond weight loss and into healthy yet indulgent lifestyle. One of the new product lines is low-calorie brownies – only 80 per serving! This … Continue reading

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The Truth About Coconut Water

The Truth About Coconut Water

Coconut water is a big business, raking in almost half a billion dollars in sales last year. Just 10 years ago, most Americans hadn’t even heard of coconut water. Today, coconut water is considered the natural and healthy alternative to … Continue reading

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Can You Spot the Misleading Claim on This Cereal Package?

Can You Spot the Misleading Claim on This Cereal Package?

Chex is hiding something from consumers. In its updated product packaging for Chex Vanilla, there are many bold claims. One of them is a lie: Gluten free No artificial colors No artificial flavors No high fructose corn syrup To help … Continue reading

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Think Thin High Protein Bars Reviewed: Think Highly Processed

Think Thin High Protein Bars Reviewed: Think Highly Processed

There is no shortage of snack bar brands out there. A popular subcategory is the protein bar. They have become the darling of the weight loss crowd due to the magnetic pull of the beloved macronutrient protein, which helps with … Continue reading

Posted in Nutrition Label Analysis | 6 Replies