Kellogg’s Liquid Breakfast to Go – Yes or No?

Kellogg's Vanilla Shake

Not a good start to your day...

We’re not big fans of liquid nutrition solutions. They almost always comes with excess baggage. And since drinking is so much faster than eating, there is a big chance to overdose on calories.

Kellogg’s Breakfast to go is a drink designed for those who don’t have time for a sit down breakfast. Not that it takes more than 5 minutes to prepare, eat, and put away Frosted Flakes and milk.

It boasts 5 grams of fiber (which is more than most of Kellogg’s cereals) and 10 grams of protein. it forgets to boast 4.5 teaspoons of sugar though.

Here is the ingredient list, not something you would make at home:

water, protein blend (water, nonfat milk, whey protein concentrate, soy protein isolate), sugar, contains two percent or less of polydextrose, maltodextrin, canola oil, natural and artificial flavors, magnesium phosphate, potassium citrate, tricalcium phosphate, gellan gum, celluose gum, soy lecithin, mono and diglycerides, ascorbic acid (vitamin c), salt, potassium phosphate, carrageenan, corn syrup solids, sucralose, vitamin e acetate, vitamin k1, acesulfame potassium, niacinamide, vitamin d3, calcium pantothenate, vitamin b12, zinc sulfate, vitamin a palmitate, ferric pyrophosphate, pyridoxine hydrochloride (vitamin b6), roboflavin (vitamin b2), managnese sulfate, thiamin hydrochloride (vitamin b1), potassium iodide, folic acid, biotin, chromium chloride, sodium molybdate, sodium selenite.

Notice how highly processed this product is. It is also very cheap to make, utilizing commodity soy and whey to bump up protein, and using polydextrose and cellulose to bump up the fiber count. Polydextrose is a synthetic source of soluble fiber which the FDA approved for human consumption in 1981.

And as if the product is not sweet enough with 4.5 teaspoons worth of sugar, artificial sucralose and acesulfame potassium are also thrown into the mix.

And what is canola oil doing in the drink? Or trans fat heir apparents mono and di-glycerides?

In case you wondered, there’s no trace of vanilla here, it’s all artificial and natural “flavors”. The long list of added vitamins and minerals is supposed to make the product seem healthier, but by drinking this concoction, you are forgoing a real breakfast with real food that could have included a chewable delivery platform for those and many other nutrients.

Do yourself a favor – go back to basics – how about a glass of milk instead of this? Or a banana? Or some yogurt with honey?

Kellogg's Breakfast to Go, Vanilla Shake

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  • http://www.facebook.com/brothenberg Brett Rothenberg

    What about the Carnation – No Sugar Added? Any better? Any of these worthwhile?

    • Bunni Sandra

      Never tried carnation but my husband drinks them and he’s getting back in shape.

  • Lisa

    Anything that says Kellogg’s: no.

    • aemish

      That’s pretty much the rule of thumb in our household…

  • http://www.fatguyweightloss.com Fat Guy Weight Loss

    or Bacon and Eggs if you like to avoid a sugar rush in the morning…

  • karen

    I like this type of drinks when I’m in a rush and don’t have time to make breakfast.

  • G

    In the end aren’t you at least happy that it is better than most cereals. People who would eat this would never bother with something heathy anyways.

    • http://www.fooducate.com/ Fooducate

      The cereals are actually better because they don’t have half the bogus ingredients that this product has.

    • Cactus_Wren

      Cereals are better as well because they are solid food, chewed and eaten, and thus inherently more satisfying to the appetite than a beverage.

    • Jessica

      I eat healthy all the time. you should never generalize

  • Lori Reffett RD,RDH, CDE

    Thank you for this useful evaluation. However, why are you highlighting honey? We know that sugar in any form is still sugar. Honey is consumed in such small amts that any additional nutrients are too insignificant to matter, and also may contain potentially dangerous spores which is why we never should give honey to infants.

  • Sindhu Bhogal

    fruit, milk & cereal – not difficult & very healthy…

  • Kath

    Wait, “Or trans fat heir apparents mono and di-glycerides?”

    are those bad? I’ve been consuming food with them, but if they’re trans fats or very bad for you I’ll have to stop.

  • http://gigieatscelebrities.com/ GiGi Eats Celebrities

    Oh goodness! It never ends!!! :P

  • Kelly

    Blech. I don’t get the appeal of these. The only argument for them seems to be “they’re fast” but even if you don’t have 5 minutes for cereal, surely you have 30 seconds to pour milk/almond milk in a to-go cup and grab an apple. Just as portable (not to mention less expensive).

  • Jessica

    HAHA! think its funny how everyone is destroying this product but believe it or not since i’ve replaced my cereal and almond milk with this 2 weeks ago. (Only change in diet and lifestyle) I have lost 4 lbs. I’ve had my nutritionist compare it to Ensure and they are the same. Don’t knock it til you try it!

  • Suzy2U

    And what about maltodextrin — as bad as HFCS — but it’s in alot of processed foods. Just stick with natural, Nature knows best!!!

  • Theresa Rich

    greek yogurt, fresh fruit, and some walnuts. Boom. 3 minutes. How about whole wheat toast with almond butter? Boom. 3 minutes. If you want a shake, make your own – skim milk/almond milk, fresh fruit, and whey protein. Boom. 3 minutes, Don’t eat / drink this junk. Read the book Salt Sugar Fat from Michael Moss, it’s on the shelves right now. I am. It is unbelievable. The food companies spend millions on science and pump all this junk into our food – then we wonder why we have all these health issues. Go back to the basics people. Your body will thank you.

  • Una

    One would do just as well with a snickers, a multivitamin, and a diet coke ( well coke zero for me thanks)

  • Mike Miller

    Enough with the “carrageenen” in the ingredient list. Whether it be the “food grade” version, which has the same horrible digestive consequences as the “non food” version, which is a key ingrediant in airplane de-icer. Do your research. Stay away from CARRAGEENEN.

  • nicole k

    there great ive lost 5 pound in 2 weeks by replacing them with my cereal

  • anonymous

    This drink really isn’t bad tasting, I’ve had them almost every morning for 2 weeks now and I don’t mind the flavor. I have them with a banana and a kashi bar with almonds and flax seed. It’s health nuts like some of you guys that make me scared to eat food by injecting this fear of getting cancer and health problems from everything I eat. “This is unhealthy for you, that’s unhealthy for you”. Stfu seriously. There’s no winning. Just let people live their lives and make decisions for themselves. Some of you people are obsessive compulsive/anal retentive with everything you eat which is just annoying and very narcissistic.

    • Surprised

      So, exactly why are you reading these articles?! Rather than complain about others’ opinions, just stop reading.

  • amy

    Do it make you gain weight

  • Anonymous

    My daughter is not a big fan of breakfast during the week since she up at 6:30am and has lunch if you can believe it at 10:30am. Not exactly ideal times for a teenager. She likes it. It keeps her full and awake until lunch. She only drinks 1/2 of one and it fills her up.