ALDI, an international grocery chain with a strong Australian presence of 200 stores, has announced that effective immediately all food products sold in its stores will not be using artificial coloring:
ALL ALDI food grocery items now free of artificial food colours
At ALDI, our responsibility to customers is intrinsically linked to the health and nutrition of all our products, and we are constantly reviewing our range to improve its nutritional content.
To that end, we are pleased to say that ALDI is now completely free of artificial food colours – across both exclusive brand lines and branded food items. Read more…
These are the colors being removed:
102 Tartrazine (known in the US as Yellow #5)
104 Quinoline Yellow
110 Sunset Yellow (Yellow #6)
122 Carmoisine (Red #3)
129 Allura Red (Red #40)
Why is this a big deal?
Just a few weeks ago we reported on an FDA Panel that voted against warning labels on foods with artificial colors.
In several studies, artificial colors have been linked to numerous problems including hyperactivity and cancer. While the FDA has found the evidence inconclusive, health agencies in Europe have required warning labels on products using them. As a result many manufacturers have switched to natural dyes. And now a major retailer in Australia is taking an important step.
So what’s the holdup in the US?
Why can’t Aldi, which operates 1000 stores here, make the same move?
Don’t America kids deserve safe food?
What to do at the supermarket:
Choose foods that are naturally colored. They will usually be more nutritious.
in case you are wondering, the free Foodcuate iPhone App always warns about artificial colors in products scanned.