It’s not clear if the above parody will be broadcast on TV tonight, but what’s sure is that McDonald’s execs are fuming at this dark satire linking Big-Mac consumption with high cholesterol, heart attacks, and ultimately death. The “commercial” was created by PCRM – Physician’s Committee for Responsible Medicine – a small group that was founded 25 years ago by Neal D. Barnard, a psychiatrist from Georgetown University School of Medicine. PCRM supports vegetarian and vegan diets, as well as animal rights.
The goal of this ad campaign is to stop the opening of additional fast food joints in the Washington DC area, and other junk food metro areas.
Whether you identify with this group’s mission or not, there’s no scientific doubt as to the health benefits of consuming more vegetables and fruits, as well as REDUCING meat consumption. Meatless Mondays anyone?